History of the event
In 2006 Kristina Avery started a new initiative in Cranbrook - one that has already been earmarked for imitation in other parts of the country. She
had the inspired idea of establishing a symbiotic relationship between local working artists and the shopkeepers of the town. By devoting some of
their window display space to an artists work, participating stores were able to turn the whole town into a delightful art exhibition. Through
imaginative pairing of artists and shops, all are benefitting, raising the profiles of all involved.
In devising Art in Store our intention was to create a 'win win' situation for artists and shopkeepers, and our experience in 2006 confirmed our
expectations. Despite some unhelpful weather the town had a good number of extra visitors for the show while the regular shoppers were often
startled into considering the merits of paintings and artworks that they wouldn't necessarily have gone out of their way to view. There were some
wonderfully imaginative pairings: Charlotte Molesworth and Cranbrook DIY; Brian Hanson and Phillips Man Shop; David Aspinal and Stoneydale
The Art in Store events in 2007, 2008 and 2009 were also a great success with more shops and artists joining in and terrific publicity for the event
in the press and on radio. Sadly it due to the amount of work involved in setting up this unique event and the depressing fact that there are only 24
hours in one day it has not been possible to host this event since, but that could change if you are someone that would like to get involved. Email
Kristina if that is you!